Guthy-Renker Takes Stake in Mally Beauty

Takes minority take in firm.

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By: Christine Esposito

Editor-in-Chief

Beauty Visions LLC, owner of Mally Beauty, has signed an agreement with Guthy-Renker Ventures LLC to sell a minority interest in the color cosmetics brand founded bymakeup artist Mally Roncal. Beauty Visions, an affiliate of TPR Holdings LLC, acquired Mally in 2015. In addition to the equity arrangement, Guthy-Renker has agreed to begin development of a Mally Beauty marketing campaign to expand the channels in which the Mally Beauty line can be purchased direct to consumer, including ...

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